(Who DIDN‘T have access?): Facebook data-mining also used by Tinder, FarmVille and Obama's 2012 campaign
Hahahaha. Fuckerberg has been selling and ‘allowing’ data mining of Facebook for years. Cambridge Analytica is dirty dirty dirty. And now we find out Obama & Co. did the same. (That’s just a couple of ‘organizations’ to which Fuckerberg sold or gave it’s bread-and-butter subscribers personal information.)
I don’t know if The Clinton Creature got our personal info directly from Farcebook, but she certainly had access to it through the Obama organization.
At this point I’m wondering who DOESN’T have all this personal info on Farcebook subscribers.
Facebook data-mining also used by Tinder, FarmVille and Obama's 2012 campaign
Facebook last week suspended the Trump campaign's data consultant, Cambridge Analytica, for scraping the data of potentially millions of users without their consent. But thousands of other developers, including the makers of games such as FarmVille and the dating app Tinder, as well as political consultants from President Barack Obama's 2012 presidential campaign, also siphoned huge amounts of data about users and their friends, developing deep understandings of people's relationships and preferences.
Cambridge Analytica - unlike other firms that access Facebook's user data - broke Facebook's rules by obtaining the data under the pretense of academic use. But experts familiar with Facebook's systems and policies say that the greater problem was that the rules for accessing the social network's information trove were so loose in the first place.
Facebook chief executive Mark Zuckerberg in 2007 invited outside developers to build their businesses off Facebook's data, giving them ready access to the friend lists, "likes" and affinities that connect millions of Facebook users. Practically any engineer who could persuade a Facebook user to download an app or to sign into a website using Facebook's popular "log-in through Facebook" feature would have been able to access not only the profile, behavior and location of that Facebook user but also that of all the user's Facebook friends, developers said.
Such information can be extremely valuable to marketers and political campaigns for tailoring messages, ads and fundraising pitches. As long as the developers didn't misrepresent themselves, Facebook allowed the data to be stored on developers' databases in perpetuity.
Cambridge Analytica obtained the data through a psychological testing app, called Thisisyourdigitallife, that offered personality predictions and billed itself on Facebook as "a research app used by psychologists." Facebook said 270,000 people downloaded the app. That allowed the collection of data on 50 million "friends," the New York Times and the Observer of London have reported.
In 2011, Carol Davidsen, director of data integration and media analytics for Obama for America, built a database of every American voter using the same Facebook developer tool used by Cambridge, known as the social graph API. Any time people used Facebook's log-in button to sign on to the campaign's website, the Obama data scientists were able to access their profile as well as their friends' information. That allowed them to chart the closeness of people's relationships and make estimates about which people would be most likely to influence other people in their network to vote.
But maybe there’s a silver lining to this particular cloud...
Facebook sheds nearly $40 billion of market cap as investors flee stock
By Mark DeCambre and Emily Bary
Published: Mar 19, 2018 4:22 p.m. ET