Amazon is under fire for reported Hurricane Irma price gouging, with 'life-sustaining necessities' selling for wildly inflated prices
— عزمية مكان (@AZMIAakaMIA) September 6, 2017
For example, a 24-pack of Aquafina - typically sold for less than $6 - was priced at $20. And, Deadspin editor Diana Moskovitz reported that a 24-pack of Nestle bottled water with expedited shipping was priced at $179.25.
Price gouging on essential items during emergencies is illegal in Florida, the Miami Herald reported. While Amazon is not based in Florida, the Florida Attorney General's office told the Miami Herald that "If a business is selling an essential commodity to persons who are using it in Florida as a result of the emergency, the business may be subject to Florida's price gouging law."
"We do not engage in surge pricing. Amazon prices do not fluctuate by region or delivery location," an Amazon spokesperson said in an email to Business Insider. "Prices on bottled water from Amazon, and third-party sellers that are doing their own fulfillment to customers, have not widely fluctuated in the last month."
On Wednesday afternoon, an Amazon spokesperson told Business Insider that the company had begun to take action against vendors selling water at inflated prices.